As an official media partner, Italian Wine Podcast brings you firsthand insights from Grandi Langhe e il Piemonte del Vino 2026, Piedmont’s premier wine event that took place on January 26-27, in Turin.
Join top producers, buyers, and experts to explore emerging styles, winemaking innovations, and market trends shaping the region’s future.
From Barolo and Barbaresco to hidden gems, this series offers in-depth interviews and behind-the-scenes insights, revealing Piedmont’s impact on the global wine scene.
Today’s guest is the California-based wine journalist, educator and consultant, Deborah Parker Wong.
In this conversation with Stevie Kim, Deborah outlines her role as a wine professor, educator, consultant and columnist and reveals her secrets for teaching wine to Gen Z.
The key to engaging Gen Z with wine, according to Deborah, is to find a gateway wine that they enjoy.
Deborah also has some advice for Italian wine producers on how to engage Gen Z.
Find about more about Deborah at: https://deborahparkerwong.com
About Grandi Langhe:
Grandi Langhe e il Piemonte del Vino is one of Italy’s most prestigious wine events, dedicated to showcasing the excellence of Piedmont. Organized with the support of the region’s leading wine consortia, it brings together hundreds of producers representing top denominations such as Barolo, Barbaresco, Roero, Gavi, Asti, and Alta Langa. The event is designed as a key meeting point for international trade, offering tastings, professional networking, and a powerful snapshot of Piedmont’s role in the global wine market.
Discover more at: https://www.grandilanghe.com/