In this special episode of IWP On the Road Edition, Stevie Kim is in conversation with Matteo Zoppas, president of the Italian Trade Agency, at Vinitaly.USA in Chicago.
Mr Zoppas gives his first impressions of Vinitaly.USA in Chicago, and explains the role the Italian Trade Agency plays in supporting Italian producers internationally, particularly at this critical moment for the global trade.
Mr Zoppas explains what his mantra of “putting the right producers in front of the right buyers” means in practice and how the Italian Trade Agency is supporting Small and Medium-sized Enterprises.
Finally, he reveals how he balances his competing roles on an international stage.
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Check out our “On the Road Special Editions” hosted by Stevie Kim, as well as our regular conversations with some of Italy’s most interesting industry personalities and producers.