Sommelier André Hueston Mack breaks down the logic behind the markup you’ll find on wine bottles when eating out.
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30 Comments
Want to know more? https://youtu.be/Ep9kbpYlEWg
This is "how", not why
I like 12 dollar wine, personally 😅
Are you encouraging this?
Here in the Midwest at a nice restaurant, wine by the glass is about $8-9. I asked the owner of the restaurant about linking the price of wine to the price of an meal and his reaction was there was no relationship between the two,
I want to hate this dude because he's a sommelier. I simply cant, he is so straight up and candid. I dig it.
In other words: sommeliery jutmst like its practices also fakes prices
❤❤❤
But this explains nothing, it just says how it is, not why.
this is why ill stick with weed instead lmao
This is so ridiculous…
Keep in mind that the markup is on the wholesale price paid by the restaurant, so it's not 3x what you'd expect to pay at the wine store. Also, markups tend to be somewhat less for more expensive/rare wines. A well-curated wine list will include bottles you can't readily find at local shops – unless I see a screaming deal on a wine list (or I'm at a business dinner where people expect to drink specific well-known producers, like big Napa cabs) I tend to go looking for those hidden gems.
Why you should skip the wine. Thats crazy.
You missed the key word… Retail. The 3x markup you're talking about is based off a retail price. The restaurants don't buy wine at retail.
Is it rude to bring your own bottle of wine to a restaurant?
I've never done it. What is the protocol?
I’ll will just stick with my Box O Wine, and some delivery 😂
Please tell us why tho
So if they spend a lot on their food then you assume "they got it ball out" and over charge them for the wine 😂
Everyone complaining about this is stupid. Restaurants operate on razor thin margins, sometimes around 2%. It costs a ton of money to run them. If you want to have fun places to go out and eat, it costs money.
I will bring my own and pay the corking fee. Cheers🍷🍷🍷
It is absolutely insane
What about when Robin spent $800 per bottle of wine?
How about 5-6X markup? This is what I typically find. Best to skip the alcohol and concentrate on the food. A cocktail is a better value than wine!
That explains why chipotle has $10 wine
Your job is nonsense and has been proven to be nothing more than snobs pretending to know stuff. You seem like a really awesome person…..but your job is pointless.
It's expensive because the restaurant needs to make money. Most restaurants are lucky to get 10% out of the revenue
Thats why I drink a bottle at least before getting there.
I will never own a restaurant, but if I did I would do a 10% mark-up for a bottle and maybe 25% if I have to open it and sell a single glass. 300% is absolutely ridiculous.
This dude bluffed his way onto the channel 😂😂
That $80 wine at the US restaurants is $20 at a local supermarket 😂 and if it’s a French, Italian or Spanish wine, then it probably sells for 5-6 EURO in those countries for that particular $80 wine at the US restaurants. 😂