Conversations with Zendesk Podcast l Addie Wallace at @winedotcom on improving operations through customer-centricity
Check out more podcast episodes 👉 https://zdsk.co/45YidUz
On this episode, we’re joined by Addie Wallace, Senior Director at Wine.com.
Addie and her team understand the importance of keeping their focus on customers and providing tailored shopping experiences that keep customers coming back.
We discuss:
• What a Wine.com shopping journey looks like
• Defining customer personas and meeting their needs
• The importance of guiding customers through their journey in a personalized way
• Tools and methods used to gather customer feedback
• How Wine.com balances automation with a personalized touch
• Why focusing on your customer’s enjoyment instead of your features is important
• How Wine.com promotes community building
Wine.com: https://www.wine.com/
Zendesk makes customer service better. We build software to meet customer needs, set your team up for success, and keep your business in sync.
🙌 Trial Zendesk for free: https://zdsk.co/Zendesk2023
🎥 Subscribe to our YouTube channel: https://zdsk.co/ZendeskYouTube
Join us on other social media channels:
👉 LinkedIn: https://zdsk.co/ZendeskLinkedIn2023
👉 Twitter: https://zdsk.co/ZendeskTwitter
👉 Facebook: https://zdsk.co/ZendeskFacebook
👉 TikTok: https://zdsk.co/ZendeskTikTok
👉 Instagram: https://zdsk.co/ZendeskInstagram
#Zendesk #CustomerService #CustomerExperience