In this behind-the-scenes video from our collaboration with the Swedish
football icon Albin Ekdal, you can get a rare glimpse of the RareWine production team and how a commercial comes to life.
The commercial was filmed in March 2023 at Podere Le Ripi in Montalcino, Italy.
Albin Ekdal, is our first Swedish brand ambassador and has an impressive wine portfolio through RareWine Invest. From living in Italy for more than 10 years representing Serie A clubs such as Juventus, Siena, Sampdoria, Cagliari, Bologna, and Spezia, he prefers Italian wine. Also, Albin Ekdal speaks Italian fluently, which is why the commercial is produced both in Italian and Swedish.
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Read the full article about our collaboration with brand ambassadors, including Albin Ekdal: https://rarewine.com/news/behind-the-scenes-with-the-rarewine-brand-ambassadors