With “Extraordinary Italian Taste” Italy invests in a public awareness campaign to promote genuine Italian food products in the US and to explain to the American consumer the value of authentically Italian food. 2018AmericanCAMPAIGNCOMMUNICATIONCOMMUNICATIONScuisineFoodiceitaitalianitalian cuisineitalian foodItalian TasteItalian WineItalyItaly CuisineItaly FoodMarketvideoVlogwineYouTube