Family-run Ciacci Piccolomini d’Aragona estate winery, located in the Tuscany region of Italy, produces award-winning wines. When the COVID-19 crisis interrupted the launch of a new vintage, the winery quickly adapted to the new reality.
Microsoft
Sr. Marketing Communications Manager, Alexander Bradley, speaks with Ciacci Piccolomini d’Aragona’s Head of Production, Alex Bianchini, and Consultant Gabriele Gorelli, along with Si-Net partners, Fausto Turco, CEO and Sofia D’Esposito, Head of Marketing
and Communications, about how the small winery with a big idea used Microsoft Teams to host its first virtual wine tasting event, sharing their wine with distributors, critics, and wine lovers worldwide.
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